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	<title>Comments on: An Innovative Franchise Marketing Plan</title>
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	<description>Keynote Speaker, Neighborhood Marketing Visionary, Leading Franchise &#38; Restaurant Consultant, Motivational Trainer, Best-Selling Author</description>
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		<title>By: Highlights from the 2010 IFA &#171; Tom Feltenstein&#39;s Power Marketing Academy</title>
		<link>http://www.tomfeltenstein.com/franchise-marketing/an-innovative-franchise-marketing-plan/comment-page-1/#comment-10</link>
		<dc:creator>Highlights from the 2010 IFA &#171; Tom Feltenstein&#39;s Power Marketing Academy</dc:creator>
		<pubDate>Fri, 19 Feb 2010 21:33:56 +0000</pubDate>
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		<description>[...] national convention on February 7, 2010, I rolled out my innovative plan for franchisees called Precision Marketing. Here it is…I want to take 2% of the franchisee marketing budget, allocate it to a national fund [...]</description>
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